3 Ways to Not Waste Your Time Blogging

If you are not paying attention to the following then you are probably doing it all wrong. In the name of structuring a compelling and informative blog, most us are doing nothing but wasting our precious time writing invaluable blog posts. If you want your blogs to reach and connect with your target audience, then you must pay heed to certain key factors.

3 ways not waste time blogging

To be a blogger, you need a lot of discipline. A lot of us just want to stay consistence like a horizontal line in a graph, but what’s the point of following a same route for years and years if we are not willing to improve our ways or at least engage your customers.

I know most of the time bloggers just write stuff and publish it just to complete a tradition of blogging, paying absolutely zero attention to the contents of the post. Trust me, you are only flushing down the toilet your precious time and efforts.

Just ask yourself these questions. Are your stats getting any better? Are you getting more likes, follows and shares? Is your traffic increasing? Is there any boost in your conversion rates?

If your answer comes out NO then its time you make some significant changes to your laid back and monotonous working methods. As a top Website Designing Company in Phoenix Arizona Etoile Info Solutions, it’s our duty to guide you on this path.

Your Topic Must Be Geared Towards Your Target Audience: Write on those topics which your target audience is looking for. Follow a simple thumb rule, if your blog post is witnessing high bounce rate of more than 60%, then that’s because your content is hardly providing any value to the customers. The average bounce rate for a blog is between 40% and 60%.

target audience

Incorporate Keywords in your Headline: Even after publishing your blog, no one is coming to your blog. Have you wondered why? That’s probably because you are not using the keywords to target your audience. In order to pique the interest of your audience you need to target long tail keywords that your audience will use to find your blog.

Incorporate Keywords

Display your Transparency: If you earnestly want to grow your audience and enhance your conversion rates, it is imperative to carry out activities that can develop a sense of trust in the hearts of your audience. Instead of stuffing your blog to the brim with random texts and facts, why not incorporate some real life examples to help connect on a deeper level with your audience.

display your transparency

 

Top 5 Benefits of Email Marketing

What is Email Marketing?

Shooting incessant emails to every potential or current customer could be considered email marketing. It usually involve using emails as a medium to send advertisements, request business, or drive leads and sales or donations, and is used to build brand loyalty, trust or awareness. Small as well as big companies use email marketing to connect directly with their customers.

email marketing

Top 5 Email Marketing Stats 2017

  • 73% of surveyed consumers found that content with a strong personality helps in forming loyal relationships
  • Marketers who prioritize blogging are 13x more likely to realize a positive ROI
  • 61% of the most successful content marketers have a documented strategy, while only 2% of the least successful have one (CMI)
  • 85% of the most successful deliver content consistently (CMI).
  • 87% of the most successful say they are able to quickly adjust their content marketing strategy (CMI).

Top 5 Benefits of Email Marketing

Etoile Info Solutions, Website Development Company in Arizona has put together an exclusive list of benefits that email marketing offer.

More Lead: Email marketing helps achieve more leads. Encouraging visitors to sign up for your email marketing list is one way to garner more leads. Another technique is to request your existing email subscribers to forward your emails on to your friends, families or acquaintances or to share it on social media.

Improved Sales: Just imagine if every subscriber on your email marketing list turned into a customer, what it would mean for your business? Pure business heaven! Unfortunately it’s just a wishful thinking, but it can help you immensely. You can improve your sales by directing the right email campaigns on the right people. This can be done smoothly with email list segmentation, a process that allows you to focus on each of your listed subscriber with the right message at the right time.

Enhanced Conversion Rates: In order to sell your product, you need to convert your subscribers into customers and the secret to email conversions is to attract them using compelling content. As mentioned in #2 above, the solution lies in email marketing list segmentation. Here this process can help you know what type of content to use at each stage of the sales process. Master this and your customer nurturing efforts will give you fruitful results by overall increasing your conversion rates.

Identifying Right Leads: Don’t waste your time nurturing the wrong leads. Before marketing your small business, make sure to have a lead qualifying system in place. Email marketing itself is a successful lead qualifying system that shows a potential customer’s interest based on,

  1. The fact that they signed up for your email marketing campaign list.
  2. Whether they open your emails or not, and
  3. If they click on any of the links within your emails.

Now that’s impressive!