When it comes to SEO, there may be a lot of good practices and misconceptions doing the rounds. Nevertheless, the one fact that cannot be denied is that SEO is an evolving process. Things which seemed to be perfect in the past may not hold good now.
This is primarily because search engines keep changing their search algorithms.
In such a scenario, it’s important that we are aware of the myths that should be avoided in the year 2017!
Myth 1 – Directory Links are Useless
There are rumors that use of directory links is no longer a good option. Well, it is true that one shouldn’t make use of low quality directories, but using a high quality PR directory is still very much a great option for improving rankings. Simultaneously, it also helps in increasing traffic to your website. For more advice on this aspect, consider availing SEO services in phoenix Arizona.
Myth 2 – No need to take help of Social Media
Some people may opine that posting content on social media does not directly increase website rankings. But then, social media mentions is a great means of receiving a backlink, particularly if you know many people in your industry.
Myth 3 – SEO can be done at a later stage
In practice, most people first craft the design of a website, followed by conducting the SEO activities. However, it is advisable to conduct a keyword research first, followed by structuring and designing the pages, instead of carrying out an SEO campaign after the site has been created. You may take the assistance of a company specializing in Website Designing phoenix Arizona. You may also want to check out the 3 Things to Consider Before Redesigning a Website.
Myth 4 – The one-time SEO activity
A one-time SEO activity can enhance search engine rankings, but, the results will be limited only for a short period of time. Remember that SEO is a continuous activity, and hence needs to be conducted on a regular basis.
Now that you know some of the myths concerning SEO, it is time that you avoid them, and concentrate only on those things that will give you long-lasting results. For expert guidance, you may consult Etoile Info Solutions, a reputed Website Designing Company in Phoenix Arizona AZ.