Etoile Info Solutions

Beware of these 4 SEO Myths in 2017!

When it comes to SEO, there may be a lot of good practices and misconceptions doing the rounds. Nevertheless, the one fact that cannot be denied is that SEO is an evolving process. Things which seemed to be perfect in the past may not hold good now. This is primarily because search engines keep changing their search algorithms.

In such a scenario, it’s important that we are aware of the myths that should be avoided in the year 2017!

Myth 1 – Directory Links are Useless

There are rumors that use of directory links is no longer a good option. Well, it is true that one shouldn’t make use of low quality directories, but using a high quality PR directory is still very much a great option for improving rank

ings. Simultaneously, it also helps in increasing traffic to your website. For more advice on this aspect, consider availing SEO services in Delhi.

Myth 2 – No need to take help of Social Media

Some people may opine that posting content on social media does not directly increase website rankings. But then, social media mentions is a great means of receiving a backlink, particularly if you know many people in your industry.

Myth 3 – SEO can be done at a later stage

In practice, most people first craft the design of a website, followed by conducting the SEO activities. However, it is advisable to conduct a keyword research first, followed by structuring and designing the pages, instead of carrying out an SEO campaign after the site has been created. You may take the assistance of a company specializing in Website Designing phoenix Arizona. You may also want to check out the 3 Things to Consider Before Redesigning a Website.

Myth 4 – The one-time SEO activity

A one-time SEO activity can enhance search engine rankings, but, the results will be limited only for a short period of time. Remember that search engine optimization is a continuous activity, and hence needs to be conducted on a regular basis.

Now that you know some of the myths concerning SEO, it is time that you avoid them, and concentrate only on those things that will give you long-lasting results. For expert guidance, you may consult Etoile Info Solutions, a reputed Website Designing Company in Delhi.

7 Web Sketch Process of Website Development Company in Phoenix Arizona Az

There’s a lot more going in a website development process, besides HTML and CSS, which I’m going to break down to you. In our website development company in Phoenix Arizona Az, we follow something called the Seven Web Sketch. I’ll walk you through each of them.

The Seven Web Sketch Process of Website Development Company in Phoenix Arizona Az

Information Gathering

Before we dive into writing the script for your website, we analyze your business niche and get ourselves accustomed to your brand persona. You see, if your target audience is teenagers, the website we’d build would be different, it would have some spunk. On the flip side, if it’s a jewelry brand, the website would be exotic. To effectively develop and customize your website for your target audience, our website designing company in Delhi takes the time to gather all the necessary information.

Developing Sitemap

Here’s where we frame the layout for your website. This would typically be the skeleton of your overall website and form a relationship between various pages of your website. Here’s a sample example of how a sitemap would look like.

Formulating Design

During this phase, we create all the visuals and graphics cohering with the details collected during the first phase of the web sketch. Layouts demonstrating the information structure, content visualization are all designed. Once we have passed this stage, we’d send it to the client to review and revert with feedback to enforce any modifications if there persist any.

Content Writing

We liven up your website’s design in this stage. This step is a very crucial one because here’s where we are fabricating the website content that’ll pitch your brand voice and formulate calls-to-action that’ll stimulate the visitors to convert.

Coding

This is the stage where our website development company in Phoenix Arizona Az actually creates your website. We start with the home page and then branch the development into the sub-pages. Typically, the coding follows the direction of the site map. All the graphics and content that have been created in the earlier stages are written in codes so that they can be displayed on-page.

Testing & Launching

After the development, we test the functionality of the website and launch it upon your approval.

Maintenance

Once your website is launched; we keep tabs to check for bugs, and also update the site as and when asked by the client.

Build Your Business with The Website Development Company in Phoenix Arizona Az

The Seven Web Sketch process that we follow is unique, and many of our clients have been benefitted through this. We want to do the same for you. Allow us to build your business!

Also Read: Your Travel Agency Needs A Web Development Company in Phoenix Arizona Az | E-Commerce Website Development Company in Phoenix Arizona Az

Secured Websites with Web Development Company in Phoenix Arizona Az

Have you ever been in a situation where you directed your browser to navigate to a particular website and instead received a pop-up saying, “The connection is insecure”?

Most people forego their navigation and resume their search elsewhere. Now, you don’t what the same thing to happen to your business website, do you?

That’s why I’m going to tell you when your site is insecure and how it can be fixed, as an experienced website developer at Etoile Info Solutions, a well-grounded Web Development Company in Phoenix Arizona Az.

HTTP vs HTTPS

You would have certainly noticed the protocol HTTP or HTTPS that accompanies your website’s URL. This Hypertext Transfer Protocol is used to display a website by the WWW. But those websites with HTTP protocol are insecure because sensitive information such as personal details that a person enters in the login and credit card details that one enters to perform certain transactions could all be stolen. E-commerce sites that follow HTTP protocols are thus highly insecure.

Therefore, you must understand that only when your website is accessed by HTTPS protocol, your user’s information wouldn’t be stolen by hackers. Popular engines like Amazon and Google always follow HTTPS and assure visitors of high security. That’s because all the information is encrypted in an HTTPS protocol.

Web Development Company in Phoenix Arizona Az Secures Your Website

Now that you know when a website is secure and when it’s not let me now walk you through how a site is secured in our web designing company in Delhi.

To secure your HTTP site, we would install the Secure Sockets Layer certificate. This would give your visitors a safer version of your website. So, all the transactions between the browser and the server would be encrypted.

Once this change is enforced, our web development company in Phoenix Arizona Az would change both the external and internal site links to HTTPS protocol.

We then use the search console to determine whether both your HTTP and HTTPS versions point to the secure version. Then we redirect all the HTTP URLs to HTTPS.

Finally, we would update our client’s XML sitemap to ensure safe navigation throughout their website.

Secure Your Website Now!

Now that you know how a professional web development company in Phoenix Arizona Az secures insecure websites go ahead and secure yours too, and let us know how it goes. In case you face any glitch, or you don’t find the time to secure your site, just drop us a message, and we’ll secure your website.

Also Read: Your Travel Agency Needs A Web Development Company in Phoenix Arizona Az

How Should You Choose the SEO Services in Phoenix Arizona?

In my experience as an SEO specialist, I’ve heard my clients asking what they should look for in an SEO service provider. So, through this post, I’m going to reveal to you the three most important things to consider when choosing SEO Services in Phoenix Arizona.

Identify the Past Performance of SEO Services in Phoenix Arizona

The past records of a company speak volumes for their service. You can analyze the quality of the SEO service providers by looking up their portfolios. For checking their credibility and audience signals, review client testimonials on multiple forums, and not just their website.

This is a very crucial step if you want to generate a profitable Return on Investment (ROI). As you track the company’s records, you would gain confidence, and the whole business transaction would progress seamlessly with no hassle.

Identify the Specialization of SEO Services in Phoenix Arizona

Companies offer various services: SEO, email marketing, social media marketing, branding, and much more. But you must understand that only specific services are their bread and butter.

For instance, if your goal is to enhance your online presence, you need to hire a company that specializes in Search Engine Optimization (SEO). On the other hand, if your goal is to increase your brand awareness, you need to hire a company that specializes in social media marketing.

So, depending on your business goal, choose the optimal service provider.

Identify the Pricing of SEO Services in Phoenix Arizona

Don’t ever choose a firm by its price. Always remember that quality comes with a price. Don’t be swayed by SEO Services in Phoenix Arizona that promise cheap SEO services. What you sow you reap. Investing a few cents would deliver negligible results. But, investing optimally would prevent you from sacrificing quality. reputed Website Designing Company in Delhi

But at the same time, be aware of fair pricing. You shouldn’t be spending high fiscals for poor services!

Hire the Best SEO Services in Phoenix Arizona

I’ve told you about the key factors that you need to consider while choosing your SEO partner. Now, it’s your turn to make a savvy decision. Let me give you a leg up, get in touch with Etoile Info Solutions. They offer the best services at the best pricing with the best consumer satisfaction. Hire your SEO partner now and take your business to the next level!

Read Als0: Why A Website Designing Company in Phoenix Arizona Az uses Heatmaps?

Website Designing Agency in Phoenix AZ Narrates What Can Ruin Your SEO

In recent days, much more than website designing, clients approached me for website redesigning. I wondered why. So, during business interactions, I politely asked if the reason was whether they felt that their design was outdated. Trust me, the answer that I got shocked my entire team in my Website Designing Agency in Phoenix AZ.

And here I quote, “Our previous web design ruined our SEO”.

After half a year or so of the project delivery, one of my clients mailed me, saying, “Our previous web design ruined our SEO. We’re glad to have entrusted redesigning in your hands. We see a good improvement in our SEO”.

I don’t want you to spend another half a year in building your SEO strategy because of a website design done wrong. So, through this post, I’m going to reveal to you the factors I found in my clients’ websites that ruined their SEO. I am going to share this so that this doesn’t happen to your business.

Splash Pages Ruin SEO

Many think that eye-catching splash screens would captivate more user base. But what they fail to understand is that splash pages act as barriers between Google crawlers and websites.

The Google bots ignore all non-textual content, flash, and java applets while crawling tons of webpages to rank them suitably. That’s why visually appealing home page but one with no content, wouldn’t be ranked.

Thus, a web design that focuses on splash and flash pages can effectively ruin your SEO.

Frames Ruin SEO

Using frames in your web design is a blunder. The search engines can produce only the content frame when the page is accessed through deep links in the result pages. This makes navigation to other webpages redundant. So, sites appear complete in the search engines but have missing navigation, that is, the navigation is in some different frame, so search engines do not display it as a component of the webpage with the content.

That’s how the usage of frames can lower impoverish your SEO.

Website Designing Agency in Phoenix AZ Is Web Design and SEO Savvy

Now I hope you understood the importance of hiring a Website Designing Comapny in Delhi that knows how to deliver a web design that would boost your SEO. If you’re looking for a credible designing agency, talk to us from Etoile Info Solutions. Our designs are both user-friendly and Google-friendly.

Also Read: Why Do Small Businesses Need A Website Designing Agency in Phoenix AZ?

Surefire SEO Services in Phoenix Arizona For Better Organic Traffic

High search engine rankings would procure more significant organic traffic, which in turn, would have a better possibility of being translated into foot traffic. To create this success for your brand, you must leverage the strategical approach of the SEO services in Phoenix Arizona. This will help you cope up with the continuous updates of Google search algorithms.

Here are the key strategies that SEO services in Delhi would implement to augment your organic traffic.

SEO Services in Phoenix Arizona Identify Keywords

By definition, a keyword is a specific term that a person enters in the search engine to find answers to their queries. These keywords are identified by a process called keyword research. In this process, the professionals would use various tools to find and research the terms that people enter in the search engines. Through this process, other relevant terms are also identified.

For instance, let’s assume that Etoile Info Solutions brand serves as a florist. For this brand, the SEO services in Phoenix Arizona would identify keywords that would best make the Etoile Info Solutions brand rank on the first page of the Google search results. They would typically determine three different types of keywords for this business niche: Short-tail keywords, Middle-tail keywords, and Long-tail keywords. Buyers in their awareness stage or those who are not looking for specific answers but something relevant to the business niche, are targeted by short-tail keywords such as ‘flowers’, ‘florists’, ‘flower shop’. Those prospects who are in their decision-making stage are targeted by long-tail keywords such as ‘hire florist for the wedding’, ‘best florist near me’.

In this way, niche-specific keywords are identified.

SEO Services in Phoenix Arizona Optimize Keywords

Once the desired keywords are identified, they are optimized for search results. This process is again broken into three different segments:

Local SEO
On-page SEO
Off-page SEO

Local SEO is used to help businesses gain local organic traffic. This would help enterprises to get ranked in the Google snack pack results which would increase the chances of a web visitor becoming a store visitor, and of course, a purchaser.

On-page SEO, on the other hand, optimizes a business’ website for the keyword. Header tags, titles, meta tags, alt text, and URL are all optimized by the correct placement and utilization of the identified keywords.

Similarly, all the SEO efforts that go off a business’ website, such as social media marketing, influencer outreach, blogging, and the like comprise off-page SEO.

Generate Better Organic Traffic with SEO Services in Phoenix Arizona

To increase your organic traffic, SEO Services in Phoenix Arizona are essential. The touch of the professionals can generate better results than what novice workers can do. Do your business big!

Why Hire Multidisciplinary Website Designing Company in Phoenix Arizona AZ

When you approach a nice looking ecommerce website development company or Website Designing Company in Phoenix Arizona AZ, most probably, you will find the variety of marketing services there. It is because; every web development company knows that each business needs online advertising and marketing services. The other aspect of this facility is that each company has specialization in particular field with variation; therefore, getting the peak performance at each stage or getting the best results consistently becomes a challenge that needs you to have a smart strategy.

The following five smart tips will have all that you expect:

When you initiate the search for the Internet Marketing Company in India to get the much needed essential support, you find most the companies dealing in web design & development or other services also. Shortlist the companies providing the variety of services that you need.

Web development is not a onetime task; businesses often need expansion and changes in the existing portal; so, the selected company should be capable of meeting out the needs in the future.

The web design and development technologies are evolving fast; therefore, you may need to change your official website to other platforms. It also helps you to add additional competitive features in the future; therefore, your vendor must have the capability to meet those unpredicted demands.

Even the best-designed business website doesn’t deliver the expected results unless it is powered with cutting edge marketing efforts; therefore, the selected company should be efficient and capable of competitive online/mobile marketing.

All follow the traditional digital marketing practices; but, to stand out among the crowd, you need to do something special. The hired web designing/development company should be capable of formulating the remarkable marketing plans to make your brand outstanding.

The well- established prominent Website Designing Company deals in multidisciplinary services to facilitate the clients for one-stop service outsourcing for SMS marketing, email marketing, social media marketing, SEO, etc. The peep into the clientele and the diversity in services will help you judge the delivering capabilities of the selected company, and, going a step ahead, you may contact the referred clients also to confirm the stated claims. For more details, go to our website: www.etoileinfosolutions.com.

Also Read: How to Take Advantage of SEO Services in Phoenix Arizona?

Advantages of hiring a proficient Website Development Company in Phoenix Arizona AZ

The use of the latest technology to create and update the site is the most significant advantage of Hiring a Skilled Website Development Company in Phoenix Arizona AZ. You may outsource the task of website development to get the benefits of the latest technologies and tools. Professional web designers can help in the creation of a better website. Using innovative ideas and experience, the professionals come up with a website which is useful, creative, and unique and user-friendly. By choosing professionals for website development, you gain access to world-class capabilities and global knowledge. There are various perks associated with selecting a reliable web development company:

Communication

If you are an online business, your website is the means of communication with online customers. The site gives you a chance to communicate your business message to the online users and discuss out the products and services. Professional web designers can include several functionalities relating to the business. By using experience, professional designers can offer you the desired output.

Cost-effective

Hiring a professional website designer is a cost-saving and cost-effective option. If you think of doing it yourself, you will need to appoint web designers and require a considerable budget. Only a professional web development company will have access to required tools, technologies and equipment to carry out site development.

Customization

This is the greatest benefit of choosing professional web designers. Customized website is a fabulous way to create a great impression on potential customers. The unique graphic design will certainly impress the users.

Including all services

A good set of web designers offer a comprehensive range of services for website development. Some of the services you can expect are SEO Services, web design and development, content writing, mobile app development, internet marketing and many more.

Expertise

You should be careful when choosing Website Development Company in Delhi. Service providers must have significant experience in web design and development. The proficient team of developers will give you the desired results.

So, from the above section, it is pretty clear how important it is to hire professional web developers. For more details, please visit our website www.etoileinfosolutions.com.

What to Expect From an Ecommerce Website Development Company in Phoenix?

An Ecommerce Website Development Company in Delhi might be in a position to design and develop different types of websites. Still, not all of them hold the expertise to create an ecommerce site. It is because, unlike a regular website, an ecommerce site has a lot of functionalities that make it a successful shop for business.

A few basic functionalities which your website development company will do while creating your ecommerce site, are as follows:

Appropriate linking: An ecommerce site should be easy to navigate for the user. If the buttons are not appropriately placed, the user will have a hard time figuring out locating the buttons, which will lead him to his desired page.

Product Categories: Your site should have the ability to create multiple product categories depending upon the range of products you have to offer.

Filtration options: The site should provide an ability to find out the products fulfilling the desired set of parameters by a variant of filtering the product choices. This helps as in a lot of cases; the user doesn’t know precisely which product they want.

Add to Cart: The user should be able to easily add multiple products to their cart for the ease of shopping experience. This will allow the user to keep on exploring more products after selecting one, instead of him having to check out each time he likes something, which would be a cumbersome process for the user and he may drop the idea of shopping from the site altogether.

Creating a user profile: This wills not only help the user create a record of his purchase with the site but will also help the business gain customer information for data analytics purposes.

Payment Gateway: Though a lot of sites do give an option of Cash on Delivery, integrating of payment gateway for online transactions is a wise step to maximize the purchases and to provide opportunities for the transaction to the customer.

For more details, please go to our website www.etoileinfosolutions.com.

Add benefits to your business by choosing the ideal SEO company in Phoenix

How can you make your website reach the targeted customers for a better conversion rate? How can you make your marketing strategy more specific? What techniques can be used to make your website more interactive and engaging? All these questions related to a business portal can be answered using the SEO techniques. As per Etoile Info Solutions, hiring an SEO Company in Phoenix will be the best bet for a business that ones to launch an online presence.

Get visibility on search engines

The products and services catered by your business will get immense visibility with the use of SEO tactics implemented by an experienced service provider. More than 2 billion users surf the internet for information and entertainment. Nearly 93% of these activities begin with an online search. It is easy to understand the importance of SEO to grab the attention of a segment that needs products similar to what you cater to.

Pulling quality traffic

Promotional activities and targeting a huge mass blindly will cost you more but will not generate a feasible result. This is where selective targeting by approaching the right leads will be ideal for a business. Why waste your money on a promotional activity targeting a huge mass? Always choose a specific strategy that will deliver the best results. Targeting a mass that is interested in the services you offer will also increase the conversion rate and generate business. Seeking SEO-focused traffic is ideal for any business going online.

Increasing sales will be easier

Apart from any conventional promotional activity, SEO will be more specific and focused. Hence, it is obvious that the leads generated will more likely convert into loyal customers via the SEO-assisted website features. Eventually, the service will generate a huge customer base and you can make more business.

Promotion all day long

Imagine a promotional strategy that works 24/7 throughout the year! SEO will not expire unless the tactics are getting old. Once the SEO tactics are commenced, they will be serving you for the entire time.

Verdict

Choosing the Best SEO Company in Delhi that has an excellent success rate in your business domain. Make it a fruitful investment and churn the profit from it.