Beware of these 4 SEO Myths in 2017!

When it comes to SEO, there may be a lot of good practices and misconceptions doing the rounds. Nevertheless, the one fact that cannot be denied is that SEO is an evolving process. Things which seemed to be perfect in the past may not hold good now. This is primarily because search engines keep changing their search algorithms.

In such a scenario, it’s important that we are aware of the myths that should be avoided in the year 2017!

Myth 1 – Directory Links are Useless

There are rumors that use of directory links is no longer a good option. Well, it is true that one shouldn’t make use of low quality directories, but using a high quality PR directory is still very much a great option for improving rank

ings. Simultaneously, it also helps in increasing traffic to your website. For more advice on this aspect, consider availing SEO services in Delhi.

Myth 2 – No need to take help of Social Media

Some people may opine that posting content on social media does not directly increase website rankings. But then, social media mentions is a great means of receiving a backlink, particularly if you know many people in your industry.

Myth 3 – SEO can be done at a later stage

In practice, most people first craft the design of a website, followed by conducting the SEO activities. However, it is advisable to conduct a keyword research first, followed by structuring and designing the pages, instead of carrying out an SEO campaign after the site has been created. You may take the assistance of a company specializing in Website Designing phoenix Arizona. You may also want to check out the 3 Things to Consider Before Redesigning a Website. 

Myth 4 – The one-time SEO activity

A one-time SEO activity can enhance search engine rankings, but, the results will be limited only for a short period of time. Remember that search engine optimization is a continuous activity, and hence needs to be conducted on a regular basis.

Now that you know some of the myths concerning SEO, it is time that you avoid them, and concentrate only on those things that will give you long-lasting results. For expert guidance, you may consult Etoile Info Solutions, a reputed Website Designing Company in Delhi.

Advantages of Hiring SEO Services in Phoenix Arizona

How can you make your business website more popular and visible to the audience? All your questions can be answered by SEO. This is the real trick that will land your website on the first result pages of a search done by the users. From analyzing the best keywords to product description, everything can be handled by using specific SEO tools. For this, you can Hire SEO Services in Phoenix Arizona and enjoy the benefits.

How SEO can benefit your website?

As per the expert opinion of Etoile Info Solutions, SEO can make your website different and exclusive form the other competitors. Here are a few of the advantages you can enjoy by availing an SEO service.

  • Building brand credibility

Establishing a brand will need a brilliant online marketing strategy. This strategy will need a perfect online presence. On hiring the ideal SEO service, you can create a remarkable website that will fabricate a brand-specific website as per your requirement. In this way, any promotional activity online will land the users on your excellent website and will convert them into leads. On reaching the top of the search engine result pages, your brand will be able to add more credibility to its portfolio.

  • Mobile friendly

This is the era where smart phones rule. Every hand is exploring on the internet using smart phones. It is extremely necessary to make your website mobile friendly via a responsive design. The SEO services will transform your website in such a way that it can fit into the screens and offer convenience for the users to explore.

  • Social media marketing

This is also the era where social media rules the world of the internet. Most of the smart phone users are hooked to the social media platforms. On hiring SEO Services in Phoenix Arizona, your website will become more visible and social media-friendly. In fact, the brand awareness strategy will be implemented on the social media profiles of your business.

Conclusion

SEO increases your website loading speed, reduces bounce rate, and increases its page ranking. Hire the most suitable SEO company and get the ideal output you expect for your business.

Read Also: Pros of hiring a dedicated website designing company in Arizona

What is the benefit of SEO?

What is SEO?

SEO is the short form of Search Engine Optimization. SEO services enable to increase the quality and quantity of traffic to your website through larger search engines such as Google and Bing.  An SEO specialist makes your website appear at the top of search engine results. Suitable titles, meta tags, keywords have to be cleverly placed in the web content so that Google or Bing direct the researcher to these websites first. There are many Seo Services In Phoenix Arizona and plenty of Web Designing Company In Arizona hire expert SEO analysts to design your webpage making it search engine optimized.

How does it affect your business?

With more and more traffic being directed to your website, customers come to know about your existence and approach you for their web designing requirements. SEO is a clever marketing strategy. You can direct quality traffic to your website through SEO. Your rankings on the internet increase. To retain the traffic and build a good clientele out of it is then entirely on you. With SEO you get a chance and then you have to impress the customers with your potentials. Make sure your prices are affordable and you have a team of highly skilled web architects to work for your clients.

Read Also: Improve Website Visibility with SEO

Customers once satisfied might approach you again and again for their other requirements. They might even spread a word about your efficiency to others and this is how your business grows.

Which company to choose?

Etoile Info Solutions is one of the leading Website Designing Company in  delhi offering Seo Services In Arizona. The team works within the allotted time frame and also ensures that they understand the client requirements well. For more information, log on to wscentre.ae today!

Get the best Website Designing Agency in Phoenix AZ to work for you. You will be happy with their Seo Services In Phoenix as they offer the best rates in the market.

How to choose the right web design agency?

A new website Development Company should have the required potential to boost your company sales and to direct maximum traffic to your company site with their proper SEO. There are many website development companies who offer good services however if you are looking for exceptional Website Designing Services then do get in touch with Web Solution Centre. A bad choice of web Design Company may cost you future business prosperity. You need to recognize the essential qualities of a website development company.

Read Also: Get Great Websites From the Best Website Designing Agency in Phoenix Today

The main criteria is to search for companies with good past experience. A good company should have a team of well-qualified developers who work together on a project. Working with a team of developers helps you create a dynamic website especially e-commerce websites.

Check out the Best Web Design Company Portfolio

From the company portfolio, check out the list of the past clients they have worked with. Check out their reviews to get an idea of the client’s feedback. This gives you an idea whether to proceed with the company or not.

Professionalism

Before finalizing, meet the website developers to know about their skills and their professionalism. If a team asks you plenty relevant questions, it is likely that they will give you a good website with all the company details. Also ensure that the company adheres to strict rules and time-frames. For an e-commerce site, the tie up with the company has to be long-term as they will need to constantly upload the new products. Hence, it is necessary to hire a company with whom you feel you can work for long-term. The team should be always available for communication. For more information you can visit www.etoileinfosolutions.com

Now, you know how to hire a best Website Development Company in Phoenix. Hope you have found this article informative.

Commercial and Personal Uses of a Website Today

For the people who wish to create an online presence, a blog or a website is essential. There are many places where you may make your own free blog. Of course, you will not get advanced features if you opt for a free website but it is enough to get you started.  Website Designing Comapny in Delhi can help you in getting the best personal or commercial website

Uses of a blog

People use the website or blog for personal or public uses. The personal reasons include keeping contact with the social circles. SEO services in Phoenix Arizona can assist you in ranking your website higher in Google. The public reasons include selling online and conducting shows for the general public.

  1. Gather information: The web contains all there is to know. You can peruse public and private documents (with permission of course), read about all the things in the universe, and compile documents with all these facts.

Commercial activity

  1. Sell articles online: if you make pots or knit sweaters, you can take photographs of these items and sell them on your blog. This is one of the most profitable things that people do nowadays.
  2. Conduct auctions: If you have many valuable items, you can conduct an auction of these things. The interested people will always buy them for their personal use.
  3. Teach students through the web: Perhaps one of the most lucrative uses of the blog is to conduct classes for the people who are interested in your teachings. This is a commercial activity that helps you develop your student base and further your money making capabilities.

Read Also: Merits of an Open-Source Ecommerce Platform

  1. Mingle with friends: Most of the people today use their blog to connect with their crowd. The blog helps them to pass on news and share photos and discuss events. This is turning out to be the meeting place or the “chai shop” of the world. You can also post family news and events here to help propagate the celebrations in style. For more information log on to www.etoileinfosolutions.com

Are There any Difference between User Interface and User Experience?

For the SEO experts of a leading Company in Seo Services in Phoenix, the struggle to understand the actual meaning or to put in better terms, to understand the difference between the two conceptually interlinked terms is going on for quite a long time.

Earlier the problem wasn’t really that prominent because of the minimal nature of web design and development technologies that were being used. Today the internet is filled with abundant of different web design layouts and development languages that have made the gap between the two all the more distinct. Though used interchangeably, when explained separately, both the terminologies do present the users with different elements of the human-computer interaction and this is what we are going to talk about and deconstruct these terms word by word to reach to the utter depths of their meanings.

Before we get down to the task, laying out strikingly dissimilar differences between the two terms a result-oriented agency offering seo services in Phoenix Arizona would first like you to understand the meaning of the two terms.

What is User Interface?

User Interface (UI) design is the large and evolving arena. Theoretically speaking, it is the amalgamation of different website content (text, images, videos, webinars, documents, etc), form (Buttons, headings, labels, text fields, menu, navigation bar, drop-down lists, check boxes, graphic design, etc), and user behavior (What will happen if I click/check/drag, type etc).

It takes a lot of experience, keen attention to detail, a lot of practice, and a lot of user testing to get to the core of successful user interface design. Being a user interface designer requires your senses to visualize and practices to mold according to what the users deem qualified of being a flawless and perfect user interface design. A top-notch and highly converting user interface revolves around the boundaries of engaging, interactive, aesthetically magical and emotionally driving to make your products more lovable and beautiful and website all the more approachable.

Read Also: What is Session Replay?

What I see an idle way of going about developing a user interface design is to visualize the entire product buying experience a sort of journey, which presupposes visiting a website all the way to the final check out page. Every user that takes on the task of downloading your app from the abundant of other apps available in the App Store/web, all the way through using it, completing a plethora of tasks and perpetrating goals within an app view this as a journey and that journey needs to be delightful and streamlined one.

What is User Experience?

Surfaced in the late 1990s, the term user experience was conceived by cognitive scientist Don Norman when he was assisting the Advanced Technology Group at Apple as vice president.

Here is how he defined user experience,

“‘User experience’ encompasses all aspects of the end user’s interaction with the company, its services, and its products.”

Also Read: Explore the World of AR and VR with Google’s Open Library “Poly”

Basically, user experience carries with itself a broad range of disciplines that primarily circumnavigates around user’s easiness to smoothly explore the nooks and crannies of a website or an application. User experience as visualized by many isn’t only the visual interaction between your product and a user.  This concept covers varied dimensions of the entire journey a person takes while exploring the depths of your application.

UX compasses the following customer journey facets,

  • The complete process the user has to go through to reach to your company’s product.
  • The string of actions users carries out in order to interact with the product interface.
  • The pool of emotions and reactions that arise when they try to accomplish a particular task.
  • The first impression (which can also be the last) they take away from the first journey they took of your application.

UX designers are responsible for weaving out product layout that successfully delivers a product or service that fulfills the expectations and needs of the customer along with ensuring that they able to accomplish their goals seamlessly and smoothly.

What differentiates User Interface from User Experience?

Now, it is really hard to pinpoint differences between the two terms, though we have chalked about definitions and the elements that make up these two terms, stating differences between the two terms is literally like asking the difference between a pizza and the ingredients with which a pizza is made, or the difference between a water bottle and the material with which a water bottle is made.

UI and UX are different to the point that UI is the structuring of individual digital interfaces, while UX encompasses designing and structuring the overall consumer experience or the journey from the initial app download or website visit to the final product checkout page.

Read Also: Everything You Need To Know About Cybersquatting/ Domain Squatting

In a nutshell, UI is the part of UX, but that simply doesn’t imply that UI is a small and meager part of the UX. Both the jobs are big enough that neither can be accomplished with the successful implementation of the either. Revolving around both the terms are the different concerns, objections, tasks and different skills and mindsets. User experience is responsible for answering the bigger questions that are, why are people coming to your site? What do they want to do and how are you going to help them to do it? A user interface, on the other hand, is trying to give answers to these important questions by developing interactive and seamless digital interfaces to make a emotional connection with a user. Research is a vital part when it comes to designing user experience, this is the only way of knowing what makes a user tick, which interactions can bring out the desired reactions from the users and thereby build easiest, engaging and streamlined interactions. Both the UX and UI designers have somewhat similar goals to accomplish.

  • The final product is living up to the expectations of the user/ customer.
  • The final product is liked by the user/ customer.
  • It is the user who’ll use the product, not the designer, so it is quintessential to determine how the user will engage with the products and services, not the other way round.

Websites with Great UI

MailChimp

Airbnb

Airbnb-great-UI

Boosted Boards

boosted-board-great-UI-compressor

Paper

Paper-great-UI

Dropbox

dropbox-great-UI

The Roadmap For Creating Share Worthy Content That’s SEO Optimized

“Content is god” and you will definitely agree with me. This mantra is chanted by every blogger and content marketer since SEO marketing has surfaced. It’s no rocket science that the key to driving thousands of followers and millions of subscribers is to write stellar content. Be consistent in developing rich content and you’ll gain a gigantic audience and devoted followers.

seo optimized india

Epic content is crucial to boost your brand, generating buzz and traction for your website. Everyone will give you a full page brief of how to go about this strategy but nobody will tell you how to execute it properly. Lucky for you, Web Solution Centre providing best seo services in delhi, have grounded a list of crisp and precise steps on how to design attractive and share worthy content.

Learn the Recipe of Epic Content: For every perfect recipe you need perfect ingredients. Same for your content to go viral you need certain ingredients that is crucial for the impact the content will elicit. They are;

  • Must contain 2,000 words or more.
  • Laced with at least one image used for social media channels.
  • Elicit laughter, amusement, and awe, or a philanthropic appeal to the reader’s narcissistic side.
  • Show an author remark to make the article more credible.
  • Be shared by the social influencers or internet marketers within the industry or niche.
  • Be promoted and posted beyond the publish date.
  • Viral content can be an infographic, a “why” or “what” post, a how-to article, or a video.

Proper Research of your Topic: Even if you consider yourself an expert or influencer in this field, you must research about your topic. Keep the fact aside that know everything about that topic- may be your research can lead you to new information that you can incorporate in your piece of article. It can also help you cover several grounds that others may have ignored.

Look for Trending Topics: Content Marketing is deemed important for the promotion of a product or a brand. And you can drive more leads and sales by writing on topics trending on various social media platforms or are talk of the town. You can start by searching on various search engines and listing down topics appearing on the first page of each result. You also need to pay specific attention to the Search Engine Optimization specifics of your content.

Search for credible Sources: When you found the popular topic you want to write about, an additional round of research is necessary. This additional data is crucial to gather additional information to solidify your article. These data may include Pdfs, thesis, statistics or documented studies.

Create an Otline: Gathering the stock of information you have received after multiple bouts of searching, the next step is to create an outline for your content. This outline must cover your core message and its branches. In a nutshell this outline must be the combination of your First round of data and second round of data.

Write Your Article: Writing content that is engaging isn’t easy. Your word count must be between 1,000 – 5,000 words. I know the word limit is bit too much and quite intimidating to say the least. But follow these quick steps to overcome this.

  1. Concentrate on your topic
  2. Use sub heading
  3. Use bullet points to highlight stats or numbers.

And you are good to go.

Why Local SEO Means a Lot for Small Businesses

Search Engine Optimization or SEO is surely one of the keys to the success of a company. Capturing the online market, today, is extremely important, primarily because it is the age of the internet, and people prefer to do their work online, be it purchasing groceries, cosmetics, or even a house. In simple terms, local SEO implies promoting the products or services of a company to its local customers. Conducting proper SEO can go a long way in expanding the business as well as increasing the customer base.

local seo

Taking help of expert seo services in Delhi is the way to go to ensure long-lasting results.

How it works

This method of marketing is a focused and targeted move, which aids in reaping great results in a short time. A number of apps are being developed regularly to target and capture the local market. SEO can take the help of these apps to ensure that not a single customer goes amiss. It also makes use of directories to extend the reach of the products/services in and around a particular locality. It capitalizes on reviews and user experiences to build trust & confidence regarding the product and service among its local customers.

Why the local market

With people using the internet on their smart phones most of the time, they are twice as likely to hunt for local manufacturers, producers, and dealers. Small traders need to get hold of the market surrounding their shop/store. In fact, statistics reveal that local searches account for more than 58% of the hits made for a particular product.

Tips & Strategies

First and foremost, it is important to create a local business page across all the major search engines. This page would ideally consist of location, phone number, and working hours. Thereafter, one needs to optimize the page, which can be done by uploading photos and information on products/services provided by the company. One also needs to ensure that the business citations are accurate on all the search engines.    

If applied in the right fashion, local Search Engine Optimization can enable the company to increase its sales, customers, revenue, and profits.

Those looking for professional service providers may get in touch with Etoile Info Solutions, a reputed Web Designing Company in Delhi. Here’s why you need to Beware of these 4 SEO Myths in 2017!