How to choose the right web design agency?

A new website Development Company should have the required potential to boost your company sales and to direct maximum traffic to your company site with their proper SEO. There are many website development companies in Phoenix and Web Designing Company in Arizona who offer excellent websites that ensure a great internet representation for your business. A bad choice of web Design Company may cost you future business prosperity. You need to recognize the essential qualities of a website development company.

Read Also: Get Great Websites From the Best Website Designing Agency in Phoenix Today

The main criteria is to search for companies with good past experience. A good company should have a team of well-qualified developers who work together on a project. Working with a team of developers helps you create a dynamic website especially e-commerce websites.

Check out the Best Web Design Company Portfolio

From the company portfolio, check out the list of the past clients they have worked with. Check out their reviews to get an idea of the client’s feedback. This gives you an idea whether to proceed with the company or not.

Professionalism

Before finalizing, meet the website developers to know about their skills and their professionalism. If a team asks you plenty relevant questions, it is likely that they will give you a good website with all the company details. Also ensure that the company adheres to strict rules and time-frames. For an e-commerce site, the tie up with the company has to be long-term as they will need to constantly upload the new products. Hence, it is necessary to hire a company with whom you feel you can work for long-term. The team should be always available for communication. For more information you can visit www.etoileinfosolutions.com

Now, you know how to hire a best Website Development Company in Phoenix. Hope you have found this article informative.

Commercial and Personal Uses of a Website Today

For the people who wish to create an online presence, a blog or a website is essential. There are many places where you may make your own free blog. Of course, you will not get advanced features if you opt for a free website but it is enough to get you started.  Website Designing Agency in Phoenix AZ can help you in getting the best personal or commercial website

Uses of a blog

People use the website or blog for personal or public uses. The personal reasons include keeping contact with the social circles. SEO services in Phoenix Arizona can assist you in ranking your website higher in Google. The public reasons include selling online and conducting shows for the general public.

  1. Gather information: The web contains all there is to know. You can peruse public and private documents (with permission of course), read about all the things in the universe, and compile documents with all these facts.

Commercial activity

  1. Sell articles online: if you make pots or knit sweaters, you can take photographs of these items and sell them on your blog. This is one of the most profitable things that people do nowadays.
  2. Conduct auctions: If you have many valuable items, you can conduct an auction of these things. The interested people will always buy them for their personal use.
  3. Teach students through the web: Perhaps one of the most lucrative uses of the blog is to conduct classes for the people who are interested in your teachings. This is a commercial activity that helps you develop your student base and further your money making capabilities.

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  1. Mingle with friends: Most of the people today use their blog to connect with their crowd. The blog helps them to pass on news and share photos and discuss events. This is turning out to be the meeting place or the “chai shop” of the world. You can also post family news and events here to help propagate the celebrations in style. For more information log on to www.etoileinfosolutions.com

Are There any Difference between User Interface and User Experience?

For the SEO experts of a leading Company in Seo Services in Phoenix, the struggle to understand the actual meaning or to put in better terms, to understand the difference between the two conceptually interlinked terms is going on for quite a long time.

Earlier the problem wasn’t really that prominent because of the minimal nature of web design and development technologies that were being used. Today the internet is filled with abundant of different web design layouts and development languages that have made the gap between the two all the more distinct. Though used interchangeably, when explained separately, both the terminologies do present the users with different elements of the human-computer interaction and this is what we are going to talk about and deconstruct these terms word by word to reach to the utter depths of their meanings.

Before we get down to the task, laying out strikingly dissimilar differences between the two terms a result-oriented agency offering seo services in Phoenix Arizona would first like you to understand the meaning of the two terms.

What is User Interface?

User Interface (UI) design is the large and evolving arena. Theoretically speaking, it is the amalgamation of different website content (text, images, videos, webinars, documents, etc), form (Buttons, headings, labels, text fields, menu, navigation bar, drop-down lists, check boxes, graphic design, etc), and user behavior (What will happen if I click/check/drag, type etc).

It takes a lot of experience, keen attention to detail, a lot of practice, and a lot of user testing to get to the core of successful user interface design. Being a user interface designer requires your senses to visualize and practices to mold according to what the users deem qualified of being a flawless and perfect user interface design. A top-notch and highly converting user interface revolves around the boundaries of engaging, interactive, aesthetically magical and emotionally driving to make your products more lovable and beautiful and website all the more approachable.

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What I see an idle way of going about developing a user interface design is to visualize the entire product buying experience a sort of journey, which presupposes visiting a website all the way to the final check out page. Every user that takes on the task of downloading your app from the abundant of other apps available in the App Store/web, all the way through using it, completing a plethora of tasks and perpetrating goals within an app view this as a journey and that journey needs to be delightful and streamlined one.

What is User Experience?

Surfaced in the late 1990s, the term user experience was conceived by cognitive scientist Don Norman when he was assisting the Advanced Technology Group at Apple as vice president.

Here is how he defined user experience,

“‘User experience’ encompasses all aspects of the end user’s interaction with the company, its services, and its products.”

Also Read: Explore the World of AR and VR with Google’s Open Library “Poly”

Basically, user experience carries with itself a broad range of disciplines that primarily circumnavigates around user’s easiness to smoothly explore the nooks and crannies of a website or an application. User experience as visualized by many isn’t only the visual interaction between your product and a user.  This concept covers varied dimensions of the entire journey a person takes while exploring the depths of your application.

UX compasses the following customer journey facets,

  • The complete process the user has to go through to reach to your company’s product.
  • The string of actions users carries out in order to interact with the product interface.
  • The pool of emotions and reactions that arise when they try to accomplish a particular task.
  • The first impression (which can also be the last) they take away from the first journey they took of your application.

UX designers are responsible for weaving out product layout that successfully delivers a product or service that fulfills the expectations and needs of the customer along with ensuring that they able to accomplish their goals seamlessly and smoothly.

What differentiates User Interface from User Experience?

Now, it is really hard to pinpoint differences between the two terms, though we have chalked about definitions and the elements that make up these two terms, stating differences between the two terms is literally like asking the difference between a pizza and the ingredients with which a pizza is made, or the difference between a water bottle and the material with which a water bottle is made.

UI and UX are different to the point that UI is the structuring of individual digital interfaces, while UX encompasses designing and structuring the overall consumer experience or the journey from the initial app download or website visit to the final product checkout page.

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In a nutshell, UI is the part of UX, but that simply doesn’t imply that UI is a small and meager part of the UX. Both the jobs are big enough that neither can be accomplished with the successful implementation of the either. Revolving around both the terms are the different concerns, objections, tasks and different skills and mindsets. User experience is responsible for answering the bigger questions that are, why are people coming to your site? What do they want to do and how are you going to help them to do it? A user interface, on the other hand, is trying to give answers to these important questions by developing interactive and seamless digital interfaces to make a emotional connection with a user. Research is a vital part when it comes to designing user experience, this is the only way of knowing what makes a user tick, which interactions can bring out the desired reactions from the users and thereby build easiest, engaging and streamlined interactions. Both the UX and UI designers have somewhat similar goals to accomplish.

  • The final product is living up to the expectations of the user/ customer.
  • The final product is liked by the user/ customer.
  • It is the user who’ll use the product, not the designer, so it is quintessential to determine how the user will engage with the products and services, not the other way round.

Websites with Great UI

MailChimp

Airbnb

Airbnb-great-UI

Boosted Boards

boosted-board-great-UI-compressor

Paper

Paper-great-UI

Dropbox

dropbox-great-UI

The Roadmap For Creating Share Worthy Content That’s SEO Optimized

“Content is god” and you will definitely agree with me. This mantra is chanted by every blogger and content marketer since SEO marketing has surfaced. It’s no rocket science that the key to driving thousands of followers and millions of subscribers is to write stellar content. Be consistent in developing rich content and you’ll gain a gigantic audience and devoted followers.

seo optimized india

Epic content is crucial to boost your brand, generating buzz and traction for your website. Everyone will give you a full page brief of how to go about this strategy but nobody will tell you how to execute it properly. Lucky for you, Etoile Info Solutions providing best seo services in phoenix arizona, have grounded a list of crisp and precise steps on how to design attractive and share worthy content.

Learn the Recipe of Epic Content: For every perfect recipe you need perfect ingredients. Same for your content to go viral you need certain ingredients that is crucial for the impact the content will elicit. They are;

  • Must contain 2,000 words or more.
  • Laced with at least one image used for social media channels.
  • Elicit laughter, amusement, and awe, or a philanthropic appeal to the reader’s narcissistic side.
  • Show an author remark to make the article more credible.
  • Be shared by the social influencers or internet marketers within the industry or niche.
  • Be promoted and posted beyond the publish date.
  • Viral content can be an infographic, a “why” or “what” post, a how-to article, or a video.

Proper Research of your Topic: Even if you consider yourself an expert or influencer in this field, you must research about your topic. Keep the fact aside that know everything about that topic- may be your research can lead you to new information that you can incorporate in your piece of article. It can also help you cover several grounds that others may have ignored.

Look for Trending Topics: Content Marketing is deemed important for the promotion of a product or a brand. And you can drive more leads and sales by writing on topics trending on various social media platforms or are talk of the town. You can start by searching on various search engines and listing down topics appearing on the first page of each result. You also need to pay specific attention to the Search Engine Optimization specifics of your content.

Search for credible Sources: When you found the popular topic you want to write about, an additional round of research is necessary. This additional data is crucial to gather additional information to solidify your article. These data may include Pdfs, thesis, statistics or documented studies.

Create an Otline: Gathering the stock of information you have received after multiple bouts of searching, the next step is to create an outline for your content. This outline must cover your core message and its branches. In a nutshell this outline must be the combination of your First round of data and second round of data.

Write Your Article: Writing content that is engaging isn’t easy. Your word count must be between 1,000 – 5,000 words. I know the word limit is bit too much and quite intimidating to say the least. But follow these quick steps to overcome this.

  1. Concentrate on your topic
  2. Use sub heading
  3. Use bullet points to highlight stats or numbers.

And you are good to go.

 

Why Local SEO Means a Lot for Small Businesses

Search Engine Optimization or SEO is surely one of the keys to the success of a company. Capturing the online market, today, is extremely important, primarily because it is the age of the internet, and people prefer to do their work online, be it purchasing groceries, cosmetics, or even a house. In simple terms, local SEO implies promoting the products or services of a company to its local customers. Conducting proper SEO can go a long way in expanding the business as well as increasing the customer base.

local seo

Taking help of expert seo services in phoenix Arizona is the way to go to ensure long-lasting results.

How it works

This method of marketing is a focused and targeted move, which aids in reaping great results in a short time. A number of apps are being developed regularly to target and capture the local market. SEO can take the help of these apps to ensure that not a single customer goes amiss. It also makes use of directories to extend the reach of the products/services in and around a particular locality. It capitalizes on reviews and user experiences to build trust & confidence regarding the product and service among its local customers.

Why the local market

With people using the internet on their smart phones most of the time, they are twice as likely to hunt for local manufacturers, producers, and dealers. Small traders need to get hold of the market surrounding their shop/store. In fact, statistics reveal that local searches account for more than 58% of the hits made for a particular product.

Tips & Strategies

First and foremost, it is important to create a local business page across all the major search engines. This page would ideally consist of location, phone number, and working hours. Thereafter, one needs to optimize the page, which can be done by uploading photos and information on products/services provided by the company. One also needs to ensure that the business citations are accurate on all the search engines.    

If applied in the right fashion, local Search Engine Optimization can enable the company to increase its sales, customers, revenue, and profits.

Those looking for professional service providers may get in touch with Etoile Info Solutions, a reputed Web Designing Company in Phoenix Arizona AZ. Here’s why you need to Beware of these 4 SEO Myths in 2017!